The Daily Freeman reports today that the Rural Ulster Preservation Company -- an affordable-housing agency known to most locals as RUPCO -- has been expanding its territory recently, and thus needs a new name:
O’Connor said the agency may wind up formally changing its name to its acronym, RUPCO. But he said a new name has not been ruled out.
The agency, which was founded in 1982, is now partnering with other programs in neighboring counties, such as Sullivan and Greene, O’Connor said. Given that expansion, he said, “Ulster” should probably not be part of the name.
It's got to be said: RUSGPCO just doesn't have the same ring to it.
The agency is looking for help on the naming front, so if you've got an idea, let them know via their online survey.
Our two cents: Please, no more acronyms, we beg. Practically everything around here has an acronym. And if the agency becomes "RUPCO" but "RUPCO" doesn't actually stand for anything, that's even more confusing.
Readers: Got any bright ideas?